What’s a Super Bowl Without the Commercials?

Posted by Julia Gilmore • February 9, 2017

Super Bowl Sunday. A time when Americans gather around a television, with plenty of great dips and drinks, to watch intriguing commercials and an unpredictable half time show. Oh, and to watch some football too! This is the one day of the year commercials are something we can’t wait to watch, instead of fast forwarding… Read More


Meeting of the Minds: Getting a Grip on Your Business

Posted by Melissa H. • December 19, 2016

Are you running your business, or is your business running you? This is a question many business owners contemplate. Common frustrations include feeling a lack of control, profit (or lack thereof) or feeling like you’ve tried everything, but nothing is working. During our Meeting of the Minds (MOM) event on December 13 held at The… Read More


Intern in the News: Emmalee Kalmbach

Posted by Mworks740 • June 6, 2016

We love to be a conduit of success for everyone we touch, and this is especially the case for our amazing interns. Many of our interns have gone on to illustrious careers in major industries and organizations and this is definitely true for Emmalee Kalmbach, who interned with Marketing Works in 2012. On June 1,… Read More


Project Blues: A Testament to Our Values

Posted by Alexander Lunder • September 4, 2015

We get it. We do what it takes. We do the right thing. We care: these are our core values that serve as a framework for everything we do here. While we can talk about these values all day, let’s focus on just one: we care. This can mean a myriad of things to any… Read More


Anesthesiologist Provides Lesson in Watching What You Say

Posted by Kaitor K • July 1, 2015

“Think before you speak.” “Be careful what you say.” “If you don’t have anything nice to say, don’t say anything at all.” Wisdom that anesthesiologist Tiffany M. Ingham probably should have taken to heart before mocking her patient while he was under. The episode, which is costing her and her practice $500,000, should be a… Read More

Anesthesiologist Provides Lesson in Watching What You Say

People Come And Go, But Culture Is Enduring

Posted by Matt Balzer • June 5, 2015

12 weeks ago, I received two important phone calls within 24 hours. The first call was a full-time job offer at a logistics firm in Columbus; the second, an offer to be the Spring Marketing Communications intern at Marketing Works. A few days ago, I was asked what made me choose the temporary internship over… Read More


Marketing Works Team Member Spotlight: Lauren H.

Posted by Mworks740 • June 2, 2015

A small-town girl from Northwest Ohio, Lauren Hartman had no plans to venture from her 3-stoplight town of Bluffton, Ohio. Luckily, Lauren made a few life-changing moves, and the marketing communications world has benefited immensely. From The Ohio State University, to Ecuador, to Southern California, and back to Columbus, Lauren has accumulated a vast array… Read More


10 Things You Might Not Know About Bill Kiefaber

Posted by Matt Balzer • May 27, 2015

Several months ago, Bill Kiefaber was announced as the newest partner of Marketing Works, adding a brilliant marketing mind to the Marketing Works leadership team. Throughout my time knowing Bill, he has always been the utmost professional, providing the MW team and clients with incredible counsel and support.  It wasn’t until several weeks ago that… Read More


Listeria Hysteria: Jeni’s Ice Cream a Model Example for Crisis Communication

Posted by Matt Balzer • May 1, 2015

A crisis can happen to any organization, whether you are prepared or not. While it is easy to say, “That will never happen to us,” it is extremely important to understand that it CAN happen to you. And there are positive and negative ways to handle a crisis situation. While we highly recommend that every organization… Read More