Listeria Hysteria: Jeni’s Ice Cream a Model Example for Crisis Communication

Posted by Matt Balzer • May 1, 2015

A crisis can happen to any organization, whether you are prepared or not. While it is easy to say, “That will never happen to us,” it is extremely important to understand that it CAN happen to you. And there are positive and negative ways to handle a crisis situation. While we highly recommend that every organization… Read More


Client Spotlight: Comfort Keepers Celebrates 15 Years of Success

Posted by Matt Balzer • April 28, 2015

In early 2000, Tim and Tricia McConnell opened the Columbus branch of Comfort Keepers, a nationwide in-home care organization dedicated to offering seniors and their families the convenience of companionship, homemaking and personal care, all delivered in the comfort of the home. Comfort Keepers offers a wide array of services, from meal preparation and light… Read More


Marketing Works Team Spotlight: Stacy Wood

Posted by Matt Balzer • April 20, 2015

Marketing Works is proud to announce that Stacy Wood will be transitioning into the role of Chief Strategy Officer (CSO). Strategy is one of our stated differentiators. It’s who we are. “This is what makes Marketing Works unique,” says Wood. “We are not just looking to determine the right marketing plans for our clients. We… Read More


Celebrate Your Hard Work on Labor Day

Posted by Mworks740 • September 1, 2014

      Labor Day is a holiday dedicated to the achievements American workers have made in society as well as the economy. For just one day out of the week, stop worrying about unfinished projects at work. Instead, sit back and relax. Try these three things to celebrate your hard work: 1.  Reflect on… Read More


Event Spotlight: Project Blues Review 2014

Posted by Mworks740 • August 19, 2014

This year marks the fourth annual Project Blues Review to benefit the Columbus Cancer Clinic. Project Blues Review brings together world renowned blues artists for the purpose of fighting cancer. For this year’s event, the Muddy Waters Tribute Band is headlining with one of the original members, John Primer. Among the other artists performing are… Read More


Which one is your Flavorite?

Posted by Samantha Reynolds • July 31, 2014

Here at Marketing Works, we love to try new things! Today we decided to try the new flavors of Lays potato chips and vote on which one is our favorite. Our options were Wasabi Ginger, Cappuccino, Cheddar Bacon Mac & Cheese and Wavy Mango Salsa. Through some smiles and a few groans, we tried all… Read More