How to Attract the Right Patients to your Site
Posted by Mworks740 • May 31, 2013
Columbus AMA’s Social Media SIG hosted a presentation created by Bill Balderaz that revealed how online search and content impacts a patient’s personal medical decision. As patients increasingly turn to the internet for answers to their health issues, healthcare marketers are presented with an opportunity to be proactive. The influence of paid search and relevant content… Read More
4 Key Insights for Service Providers in the Oil & Gas Industry
Posted by Mworks740 • May 20, 2013
Attracting oil and gas companies to your business hinges upon your reputation. That is one of the observations that came out of research Marketing Works recently completed. Crafting your message begins with finding out what matters most to your audience. Potential business prospects vary upon different needs and challenges, so it is important to position… Read More