The Blink of an Eye

Posted by Tom Heinmiller, Guest Blogger • May 31, 2018

Anyone who’s ever worked with, for, or around me knows that even in the very early stages of owning a business, I always talked about “what I would be doing next.” I think that was mostly because I never really saw myself as an entrepreneur. I sort of mistakenly ‘fell into business’ after the company… Read More

There’s a New Sheriff in Town!

Posted by Mworks740 • December 17, 2017

It is with great enthusiasm and pride that we announce effective December 1, 2017 Bill Kiefaber has taken over as the ‘partner in charge’ at Marketing Works. Following a multi-year transition strategy, Bill is poised and ready to lead the Marketing Works team into an exciting New Year! What does this mean for you? First,… Read More

Let the Journey Continue

Posted by Mworks740 • August 14, 2017

Looking back at the past seven months, I can’t believe how much I have learned as an intern here at Marketing Works. The experience and knowledge I have gained is more than I could have ever been taught during my four years of college. Being my first job at an agency, I knew I had… Read More

Allow Your Company to Shine Through

Posted by Bill Kiefaber • August 10, 2017

Every quarter, Marketing Works identifies insights that help businesses meet their goals. We make it a priority to stay on top of marketing trends that allow us to continue to uncover potential opportunities for our clients. Here is a look at the insights we uncovered this quarter. Insight #1: Public relations is becoming more important… Read More

Looking Ahead as B-to-B Marketing Trends Continue to Change

Posted by Bill Kiefaber • April 26, 2017

Every quarter Marketing Works explores insight that help businesses meet their goals. We make it a priority to stay on top of the marketing trends that allow us to continue to learn and share potential opportunities. Here is a look at the insights we uncovered this quarter. Insight #1: B-to-B agencies are becoming more integrated… Read More

Client Retention: How to Leverage Existing Customers to Grow Your Business

Posted by Mworks740 • March 17, 2017

As a business owner or C-level executive, how often do you stop to consider if your customers are happy? Do you know if they’re engaged? How about, do you know how they define success? The topic of our most recent Meeting of the Minds event held at The Refectory was how companies can grow their… Read More

Castlebrook Media and Marketing Works: A Perfect Fit

Posted by Mworks740 • February 10, 2017

Marketing Works has had the pleasure of working with many tremendous business partners in our 30-year history. A couple of the key criterion we use in selecting business partners is that they fit our values and deliver the results desired by our clients. One partner that is the perfect fit for us is Castlebrook Media… Read More

A new face at Marketing Works!

Posted by Mworks740 • January 10, 2017

Hello! My name is Julia Gilmore and I am so excited to announce that I am the newest Marketing Works Intern. I cannot wait to begin my journey working for such a successful company, where I will be able to continue growing professionally. I have always wanted to work for an agency like Marketing Works.… Read More

Meeting of the Minds: Getting a Grip on Your Business

Posted by Melissa H. • December 19, 2016

Are you running your business, or is your business running you? This is a question many business owners contemplate. Common frustrations include feeling a lack of control, profit (or lack thereof) or feeling like you’ve tried everything, but nothing is working. During our Meeting of the Minds (MOM) event on December 13 held at The… Read More