The Blink of an Eye
Posted by Tom Heinmiller, Guest Blogger • May 31, 2018
Anyone who’s ever worked with, for, or around me knows that even in the very early stages of owning a business, I always talked about “what I would be doing next.” I think that was mostly because I never really saw myself as an entrepreneur. I sort of mistakenly ‘fell into business’ after the company… Read More
There’s a New Sheriff in Town!
Posted by Mworks740 • December 17, 2017
It is with great enthusiasm and pride that we announce effective December 1, 2017 Bill Kiefaber has taken over as the ‘partner in charge’ at Marketing Works. Following a multi-year transition strategy, Bill is poised and ready to lead the Marketing Works team into an exciting New Year! What does this mean for you? First,… Read More
Let the Journey Continue
Posted by Mworks740 • August 14, 2017
Looking back at the past seven months, I can’t believe how much I have learned as an intern here at Marketing Works. The experience and knowledge I have gained is more than I could have ever been taught during my four years of college. Being my first job at an agency, I knew I had… Read More
Allow Your Company to Shine Through
Posted by Bill Kiefaber • August 10, 2017
Every quarter, Marketing Works identifies insights that help businesses meet their goals. We make it a priority to stay on top of marketing trends that allow us to continue to uncover potential opportunities for our clients. Here is a look at the insights we uncovered this quarter. Insight #1: Public relations is becoming more important… Read More
Looking Ahead as B-to-B Marketing Trends Continue to Change
Posted by Bill Kiefaber • April 26, 2017
Every quarter Marketing Works explores insight that help businesses meet their goals. We make it a priority to stay on top of the marketing trends that allow us to continue to learn and share potential opportunities. Here is a look at the insights we uncovered this quarter. Insight #1: B-to-B agencies are becoming more integrated… Read More
Client Retention: How to Leverage Existing Customers to Grow Your Business
Posted by Mworks740 • March 17, 2017
As a business owner or C-level executive, how often do you stop to consider if your customers are happy? Do you know if they’re engaged? How about, do you know how they define success? The topic of our most recent Meeting of the Minds event held at The Refectory was how companies can grow their… Read More
Castlebrook Media and Marketing Works: A Perfect Fit
Posted by Mworks740 • February 10, 2017
Marketing Works has had the pleasure of working with many tremendous business partners in our 30-year history. A couple of the key criterion we use in selecting business partners is that they fit our values and deliver the results desired by our clients. One partner that is the perfect fit for us is Castlebrook Media… Read More
A new face at Marketing Works!
Posted by Mworks740 • January 10, 2017
Hello! My name is Julia Gilmore and I am so excited to announce that I am the newest Marketing Works Intern. I cannot wait to begin my journey working for such a successful company, where I will be able to continue growing professionally. I have always wanted to work for an agency like Marketing Works.… Read More
Meeting of the Minds: Getting a Grip on Your Business
Posted by Melissa H. • December 19, 2016
Are you running your business, or is your business running you? This is a question many business owners contemplate. Common frustrations include feeling a lack of control, profit (or lack thereof) or feeling like you’ve tried everything, but nothing is working. During our Meeting of the Minds (MOM) event on December 13 held at The… Read More