Outsource vs. In-house Design Work
Posted by Mworks740 • June 9, 2014
Graphic design is one of the most prominent facets of your business’s branding. Two frequent questions our clients ask us are, “When is it appropriate to outsource design work versus having a team member tackle the project?” Or, “What resources do we need to do our design in-house?” Here are some things for all marketers… Read More
5 Twitter Practices to Adopt
Posted by Mworks740 • June 2, 2014
Twitter is one of the fastest growing social media platforms in the world. Currently there are 500 million tweets sent out per day from 255 million active users. 78 percent of these users have the Twitter app on their mobile. Is your business using Twitter to its full advantage? Here are 5 ways to improve… Read More
Halfway through my internship already?
Posted by Mworks740 • May 29, 2014
My first outing with the Marketing Works team. We attended a cooking class! It’s already the end of May which means that I’m over halfway done with my internship at Marketing Works. I’m not usually a fan of the cliché “It’s hard to believe that…” phrase, but it’s crazy to think that my time here… Read More
5 Benefits of Using LinkedIn’s Showcase Pages
Posted by Mworks740 • May 19, 2014
What are Showcase Pages? You might be familiar with LinkedIn’s Products and Services tab. Think of Showcase Pages as an upgrade of this feature. Showcase Pages serve as an extension of your Company Page on LinkedIn. Showcase Pages display specific services or products offered by your company and provide a brief summary to describe each… Read More
5 Ways to Salvage Your Online Reputation
Posted by Mworks740 • May 15, 2014
The past few months in the media have been all about bringing down individuals to hopeless depths of scandal and humiliation based on their unpopular social beliefs. Online content and social media are playing a significant role in changing how the public views an individual or group, and it’s critical to learn how to effectively… Read More
10 Must-Have Social Media Terms & Tools
Posted by Mworks740 • May 12, 2014
The online world is constantly changing and with it comes new terms and phrases. Such as, why does every link I click on start with “bit.?” And, is “Really Simple Syndication” an official term? We define 10 words or phrases that you may have seen before, but don’t know exactly what they mean. 1. Bitly – Bitly… Read More
3 Online Marketing Lessons from Will, Kate & George
Posted by Mworks740 • April 24, 2014
In the eyes of countless fans, the Royal Family is the essence of perfection. Their smiles are dazzling, their outfits are flawless, and their attitudes are genuine and humble. Their positive image, in part, is the result of truly effective marketing. Here are 3 applicable marketing lessons we can all learn from their success: 1.… Read More
5 Goals for Spring Marketing Internship
Posted by Mworks740 • March 31, 2014
Hello! My name is Emily Kishler and I’m the new intern at Marketing Works. I graduated from Miami University in December of 2013 with a Bachelor of Arts in Mass Communication. I’m excited to have the opportunity to work with a welcoming and successful community of marketing experts. In addition to learning how to brew… Read More
4 Ways to Keep Marketing Positive
Posted by Mworks740 • March 27, 2014
It is no secret that some industries aren’t exactly thriving right now – the energy industry being one of them, specifically pertaining to oil and gas. Over the past month, gas prices have been on the rise. This is due to the polar vortex, or extreme cold temperatures that we are experiencing, which has increased… Read More