What Do Your Words Say About You?

Posted by Mworks740 • August 14, 2014

  Have you ever wondered if you’re over or underusing certain words in your written communication such as blogs, newsletters, website, etc.? Try using Wordle, it’s a free, easy-to-use service that creates a word cloud of your most commonly used words. Here at Marketing Works, we made our own word cloud out of our blog.… Read More

4 Reasons Effective Communication is a Highly Marketable Skill

Posted by Mworks740 • July 10, 2014

Communication is everywhere. Whenever you’re working with others, every interaction is a form of communication. Whether you’re presenting an idea, asking a question, sharing a Tweet or sending an email, it’s important that your message comes across the way you intend. Communication remains a highly desirable skill regardless of what career you are in. No matter… Read More

3 Important Elements Your Statement of Qualifications Needs

Posted by Mworks740 • July 25, 2013

Your unique position in the ever-evolving energy industry depends on how you communicate your expertise and experience. To effectively portray your credibility and capabilities to potential clients, a statement of qualifications (SOQ) is essential and characteristically expected. When producers look to identify a new partner they typically seek information on experience, capacity, personnel, current activity… Read More

4 Key Insights for Service Providers in the Oil & Gas Industry

Posted by Mworks740 • May 20, 2013

Attracting oil and gas companies to your business hinges upon your reputation.  That is one of the observations that came out of research Marketing Works recently completed. Crafting your message begins with finding out what matters most to your audience. Potential business prospects vary upon different needs and challenges, so it is important to position… Read More

Twitter, a foreign language? Translation for the new Twitter user.

Posted by Mworks740 • January 6, 2012

With Twitter users growing at a massive rate and moving from 200 million to 300 million accounts in a matter of months, it seems that the Twitter domain is taking on a culture of its own. We’ve even seen tweets be an instrumental tool in bringing down dominant, decades-long government regimes. It seems to me… Read More