Insights
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QR Codes: Taking Marketing to the Next Level
Trends come and go. This is especially true in the tech and social media fields, but one trend that is currently on the rise without signs of slowing down…
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Online Reputation: Five Questions Worth Asking
Some might say that your reputation is all you have in life. This is especially true for the life of your business. Classic examples of failed product launches, bad…
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The New Era of Marketing – The Importance of Relationship Marketing
As the marketing industry continues to rapidly evolve, it is important to understand the shift in power from companies to consumers. Today, clients and customers expect companies to adapt according…
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Making News: Proctor’s Linking Mission to Money
Proctor’s Linking Mission to Money is keeping very busy! Tomorrow, Tuesday March 15 Proctor will appear on WOSU’s All Sides with Ann Fisher from 10-11am. Wednesday he will be participating…
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B2B Marketing Communications Account Manager & PR Pro
Are you fueled by creativity, collaboration and results? So are we! Marketing Works is a B2B strategic communications firm. Our culture is based on achieving work-family balance, fostering long term…
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A Successful Social Media Pitch
There is no doubting the power of social media. At its most basic level, social media connects people with one another and facilitates communication; however the possibilities for social media…
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MaternOhio Clinical Associates: A Client Spotlight
Providing specialized healthcare services to more than 100,000 patients annually throughout 16 central and west central Ohio locations, MaternOhio Clinical Associates (MOCA) is Ohio’s largest and most experienced private OB/GYN…
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HOW TO: Promote Your New Website
After deciding on a domain name, designing a final layout and many weeks of copy editing, not to mention the hours spent coordinating with the developer, the new company website…
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How To: Optimize Your Online News Release
After several grueling rounds of revisions the news release is perfect. Not only does its headline grab the reader’s attention, but the body of the release is strong, flowing seamlessly…
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Best of 2010
As the year comes to a close, let us take a look back at some of our best blogs of 2010. In a March…
Can we buy you a coffee and hear your story?
We’d love to sit down over a cup of coffee and hear your story. Our treat. Ask Bill Kiefaber about a complimentary strategic planning session.

