5 To-dos for Strategic Keyword Development

Posted by Mworks740 • June 27, 2012

We live in a digital era, one in which surfing the net trumps scanning the yellow pages, visiting the local library or perusing through an art gallery. This type of hard-copy research led to “findings-by-association,” “one-idea-leads-to-another” and “sparks-of-interest” based on an undefined want of product or service. We found things we didn’t know we were… Read More


Make the Rebranding Process Easier

Posted by Mworks740 • January 26, 2012

Consistency is important when going through branding or rebranding exercises. To ensure the highest level of visibility for your company or client, you need to have a steady presence across all web channels. With the popularity of social media it can be difficult to secure your company’s desired username. Before making any fundamental naming decisions… Read More