Outsource vs. In-house Design Work
Posted by Mworks740 • June 9, 2014
Graphic design is one of the most prominent facets of your business’s branding. Two frequent questions our clients ask us are, “When is it appropriate to outsource design work versus having a team member tackle the project?” Or, “What resources do we need to do our design in-house?” Here are some things for all marketers… Read More
WorkComp Case Study: Leverage Our Industry Experience
Posted by Mworks740 • June 13, 2013
In the constantly evolving market of workers’ comp, mergers and acquisitions have become a new norm. Stone Point capital acquired Progressive Medical, Healthcare Solutions acquired ScriptNet and Aetna acquired Coventry, just to name a few. While many in the business know of our involvement in the rebranding of Progressive Medical after acquisition, some of our… Read More
Make the Rebranding Process Easier
Posted by Mworks740 • January 26, 2012
Consistency is important when going through branding or rebranding exercises. To ensure the highest level of visibility for your company or client, you need to have a steady presence across all web channels. With the popularity of social media it can be difficult to secure your company’s desired username. Before making any fundamental naming decisions… Read More