Last night, as I was browsing my own LinkedIn page, I couldn’t help but think, “I wish I had known this sooner!” It seems that LinkedIn has the potential for endless opportunity. It’s all about who you know these days and on LinkedIn, the world is at your fingertips. All you have to do is […]
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Do you ever dread opening your email browser? It’s a brand new morning, and the last thing you want to see, is a flood of emails requesting your response. So what do you do next? You might start from the bottom and work your way up, or, you might scan to see which ones appear
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I was raised with the mindset that life is a blessing, so make every day count! That is exactly what I am doing today, as I begin my journey with Marketing Works. My name is Sarah Hurd and for the next three months, I have the pleasure of interning with one of the best! As
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Seeking Recent College Graduate for Internship Marketing Works, Inc. (www.marketingworks360.com), a Worthington-based B2B strategic communications firm, is currently seeking recent college graduates interested in gaining professional experience through an internship. The qualified candidate is a recent college graduate who meets the following criteria: – A journalism, communication, marketing, public relations or related major – Availability
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How do you create an audience for your webinar? Reaching your audience directly through email or social media are most common ways to drum up interest in your webinar. By attaching a link, recipients can easily access your webinar and participate. Once you’ve targeted your audience, it’s time to prep. Here are 3 tips to
Webinars Part 2: 3 Tips to Plan a Successful Webinar Learn More »
Are you looking for a way to draw potential leads to your business? Consider hosting a webinar! Webinars offer a great way to reach a wide audience in a place that’s convenient for everyone. If you’re still on the fence, consider these three ways webinars can help your brand: Encourage leads. What better way to
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LinkedIn members, rejoice! In February of this year, LinkedIn opened its publishing platform to those of us who have yet to reach Influencer status. This means long-form posts, once exclusively available to the likes of Bill Gates, Richard Branson and others, are now open to all LinkedIn users. But, before you go rushing off to
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POSITION PROFILE PROFILE The MW Communications Manager is honest, approachable and outgoing. This candidate enjoys a collaborative and flexible work environment; and is comfortable in a smaller company. He or she is open, creative, and willing to learn. This person carries a positive attitude while being balanced and intuitive. This person has a sense of
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After interning with Marketing Works for the past three months, I’ve learned a great deal about how social media and marketing works (pun intended)! It’s been an exciting journey to learn some of the ins and outs of public relations, marketing strategy and writing to different audiences. While I’ve grown significantly in all of
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Let’s face it. Infographics are everywhere! There’s been an emergence of infographics on social media, magazine websites and online news sites, just to name a few. With roughly 65% of the population being visual learners, it’s important to cater to that audience as well. If you think your content can’t be represented in an infographic,
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