HealthCare.gov – A Lesson in PR

Posted by Mworks740 • November 21, 2013

As much as we love technology, sometimes it can be our worst enemy. President Obama is finding this out the hard way as HealthCare.gov, the website where millions of Americans were expected to be able to sign up for health care, became a debacle from the start. Problems with the website have ranged from log-in… Read More


Is Your Organization Ready for the Unexpected?

Posted by Bill Kiefaber • August 3, 2012

None of us expects a crisis to happen – hence why it is a crisis. And yet it only takes one incident to cause your organization potential harm to its reputation, credibility and bottom line. So why don’t the vast majority of companies and nonprofit organizations have a crisis communications plan in place? Answers we… Read More