People are connected now more than ever with the World Cup. Why, you ask? Two words: social media. The first World Cup during the age of social media, we all expected it to be the most-discussed topic on Twitter and Facebook. However, we didn’t expect it to set internet traffic world records: http://bit.ly/aBPwe4 What is […]
How social media scores with the World Cup Learn More »
It is no surprise anymore that social media tools are more popular now than ever. Twitter and Facebook have emerged from more than just a way to connect with those you know and have transformed into leading sources for news and information. Mashable reports that 34 percent of people, out of 1,000 surveyed check or
When Social Media Use Increases, So Does B2B Marketing Learn More »
In the world of public relations, press releases are one of the most common ways to communicate news to media. Press releases are normally written and directed to various media outlets, including newspapers, television and online—now the most popular of them all. The purpose of a release is to inform the public of a noteworthy
Pitch Comes Before Release Learn More »
Social media has become an effective marketing tool for companies across the world. Facebook, Twitter, LinkedIn and other networks are all tools that offer companies a unique opportunity to share their brand and what they do with consumers. But, how well do you know who is looking at your social networks? The information companies post
Protecting your company’s social media Learn More »
Finance Fund helps grow communities across Ohio with its nonstop government funding efforts. A statewide nonprofit financial intermediary located in Columbus, Finance Fund engages in creative approaches to build bridges between capital markets and economically distressed communities. Founded in 1987, clients include community-based nonprofit organizations and for-profit businesses serving low-income communities throughout Ohio. Finance Fund
Client Spotlight: Finance Fund Learn More »
As we celebrate the beginning of a New Year, all of us at Marketing Works are reflective on the many blessings we have shared in 2009. In the spirit of the season, a family was adopted in each of our clients’ name as our way of saying THANKS FOR ALL YOU DO. Please share in the moment
Marketing Works adopts a family! Learn More »
Believe it or not, 2010 is almost upon us. And we all know that a new year means making some resolutions. Here are a few tips from the Marketing Works team to help you create your marketing resolutions for the coming year: 1. Make new friends but keep the old. Find the appropriate balance between
Eclipse Studio knows what it takes to be picture-perfect, and, when it comes to photography, there’s really not much Eclipse can’t do. A full-service photography studio in Columbus, Eclipse was the first of three photography companies launched by Jeff and Sandy Burt. The Burts now have two additional photography companies under the same roof as
Client Spotlight: Eclipse Studio Learn More »
The holiday season rolls around every year, bringing friends and family together. It is a time to count our blessings, share what we are thankful for and appreciate all those special people in our lives. At Marketing Works, the holidays are always a time for reflection about what’s most important to us – our relationships
A very special welcome to Hana Schrand Bieliauskas, who joins Marketing Works today as an account coordinator! Hana, an Ohio University alum, has experience working in the agency and non-profit worlds in Columbus and Washington, DC. She will leverage her talents and skills in public affairs, media relations, writing and social media to help Marketing
Welcome Hana Schrand Bieliauskas! Learn More »
