Author name: Mworks740

Track your Efforts – 16 Analytic Tools for Twitter and Facebook and some of our Free Favorites

With companies pushing out millions of communications through social media everyday and those communications continually on the rise, how do you keep track of it all and how do you know what is working? Starting a new business is tough and no business is a sure win, but you can take steps to give yourself […]

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Remain Top of Mind: Polaris Founders Park

Last week our client, Polaris Real Estate Company, hosted a memorable dedication for the Polaris Founders Park. The 1.5 acre public pocket park was built in remembrance of Polaris Center of Commerce visionary, Robert Echele. The park was influenced by Mr. Echele’s many interests, including Japanese gardens and Colorado hiking. Although all components were beautiful,

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Marketing Works adds new Account Coordinator/Market Analyst

Welcome to the Newest Member of the Marketing Works Team! Marketing Works is excited to announce its newest addition, Arielle Babineaux! Arielle  officially joined Marketing Works last Monday (9/26) as Account Coordinator/Market Analyst after successfully transitioning her internship into a full time position. As Account Coordinator/Market Analyst, Arielle will be leading project management, formulating project objectives,

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HOW TO: Get Started With Mobile Search Advertising

Originally written by : Todd Wasserman September 19, 2011 The Future of Search Series is supported by SES Chicago Conference and Expo, the leading search, social and display conference. From November 14-18, get five days of education, inspiration and conversations with marketing experts from the digital space. Register with MASH20 to save 20%. Many recent

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Corporate Giving:

When Reducing Nonprofit Support is Necessary, What is the Best Approach? Reducing your support of nonprofits is unfortunate, however sometimes necessary. If a for-profit company is experiencing unprecedented declines in sales due the economy or other reasons, it is understandable to re-examine its philanthropic support while looking for ways to preserve cash. If your company’s

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Venture Highway CEO, Kevin Gadd, featured in entrepreneurial edition of ONN-TV’s Ohio Means Business

New congratulations go out to Kevin Gadd, founder and CEO of Venture Highway, who was recently interviewed on ONN-TV’s Ohio Means Business. In the interview, Gadd discusses Venture Highway’s operations and future with Mike Kallmeyer, host of the bi-weekly show. Even The Columbus Dispatch took notice of the interview, featuring an excerpt of the interview

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Move Forward: Mobile Apps Play a Big Role in Marketing

Mobile communication and marketing has taken a giant step forward in recent years, and continues to rise. This trend should continue at a tremendous rate for the rest of 2011 and the foreseeable future. With more people than ever using smart phones (iphone, android, blackberry) and tablets (ipad, Tab), people are accessing and controlling media

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Marketing Works hires a New Account Coordinator

Welcome to the Newest Member of the Marketing-Works Team! Marketing Works is excited to announce its newest addition, Bethany Cramer! Bethany officially joined Marketing-Works this Monday (7/25) as Account Coordinator and she’s surely already feeling right at home in Columbus. As Account Corrdinator, Bethany will be leading project management, formulating project objectives, assisting with the marketing

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