Insights

The Best Social Media Management Tools

The Best Social Media Management Tools   Everyone’s online now—Twitter, Facebook, LinkedIn, blogs. But how does “everyone” do it? Social media has become an important networking and marketing resource—one that ...
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Marketing Works adds new Account Coordinator/Market Analyst

Welcome to the Newest Member of the Marketing Works Team! Marketing Works is excited to announce its newest addition, Arielle Babineaux! Arielle  officially joined Marketing Works last Monday (9/26) as ...
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HOW TO: Get Started With Mobile Search Advertising

Originally written by : Todd Wasserman September 19, 2011 The Future of Search Series is supported by SES Chicago Conference and Expo, the leading search, social and display conference. From ...
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Corporate Giving:

When Reducing Nonprofit Support is Necessary, What is the Best Approach? Reducing your support of nonprofits is unfortunate, however sometimes necessary. If a for-profit company is experiencing unprecedented declines in ...
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Venture Highway CEO, Kevin Gadd, featured in entrepreneurial edition of ONN-TV’s Ohio Means Business

New congratulations go out to Kevin Gadd, founder and CEO of Venture Highway, who was recently interviewed on ONN-TV's Ohio Means Business. In the interview, Gadd discusses Venture Highway's operations ...
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HOW TO: Recover from a Social Media PR Disaster

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. You know that awful, “Did I ...
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Move Forward: Mobile Apps Play a Big Role in Marketing

Mobile communication and marketing has taken a giant step forward in recent years, and continues to rise. This trend should continue at a tremendous rate for the rest of 2011 ...
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Marketing Works hires a New Account Coordinator

Welcome to the Newest Member of the Marketing-Works Team! Marketing Works is excited to announce its newest addition, Bethany Cramer! Bethany officially joined Marketing-Works this Monday (7/25) as Account Coordinator and ...
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Congratulations to Central Ohio’s 2011 Smart Leaders!

Marketing Works is proud to announce that our CEO and two clients have been honored as 2011 Smart Leaders. What an accomplishment for Brenda Stier-Anstine, Kevin Gadd (Venture Highway) and, ...
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QR Codes: Taking Marketing to the Next Level

QR code   Trends come and go. This is especially true in the tech and social media fields, but one trend that is currently on the rise without signs of ...
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Online Reputation: Five Questions Worth Asking

  Some might say that your reputation is all you have in life. This is especially true for the life of your business. Classic examples of failed product launches, bad ...
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The New Era of Marketing – The Importance of Relationship Marketing

As the marketing industry continues to rapidly evolve, it is important to understand the shift in power from companies to consumers. Today, clients and customers expect companies to adapt according ...
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