While Facebook and Twitter rely heavily on the timing and frequency of posts, Tumblr flourishes on a constant stream of images. Tumblr is a blogging community that revolves around media and culture that combines a variety of aspects from many of the major social media sites. For example, similar to a “retweet,” Tumblr allows you […]
4 Ways Your Business Can Benefit From Using Tumblr Learn More »
When I was 15, I moved from Shaker Heights, OH a half an hour south to Hudson, OH. I found myself in a new city where I didn’t know the roads and a new environment where I didn’t know the people either. The one constant that I knew I could rely on was the
So You Want to be an Intern Learn More »
My internship at Marketing Works has been an incredible learning experience. I knew that I would leave the three-month job with increased knowledge of the marketing world, but I didn’t realize how much I would gain in a short amount of time. While the following four points are just the tip of the iceberg, they
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I can’t believe my internship at Marketing Works is coming to a close! These past three months really flew by. This is the third internship I’ve had, but the first one where I didn’t necessarily feel like an “intern.” The Marketing Works team included me on client projects and I felt I was a true
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Content calendars can go a long way to ensure the success of your business’ blog. As much as we all like to write amazing blog posts every time inspiration strikes, it doesn’t always come on a schedule. That’s why planning out your content in advance allows you to better use your time and write well-written posts.
4 Reasons Why You Need a Content Calendar Learn More »
Bloggers are a dime a dozen in today’s world, which is why it’s so important to make sure your blog is in alignment with your brand. Your brand conveys the tone, messaging and personality of your company. Follow these steps to help brand your blog based on your company’s personality to make it stand out
How to Brand Your Blog Learn More »
A typo or grammatical error can greatly devalue the professionalism of a brand. Who can forget the media fiasco around Old Navy’s misspelled t-shirt? Discussion and commentary blanketed the social space for days, calling out the missing apostrophe. More recently on a popular design blog the classic explanation “Voila!” was spelled phonetically as “Wala!” Although
Voila! The Importance of Editing Learn More »
With the start of the New Year, I’m finding myself constantly looking for ways to balance my life personally and professionally. The same holds true when it comes to helping my clients find balance in their marketing initiatives, more specifically with their social media program. Companies, both large and small, often fall into the cycle
Giving Balance to Your Social Media Initiatives Learn More »
