Google Analytics 101
Posted by Bill Kiefaber • July 18, 2014
Is my content driving traffic to my website? Is my audience spending enough time on my page? Is anybody out there? These are all question Google Analytics can help you answer. If your website and the analytics reports aren’t looking the way would like them to, it’s time to take a step back and reevaluate.… Read More
4 Ways Your Business Can Benefit From Using Tumblr
Posted by Mworks740 • June 26, 2014
While Facebook and Twitter rely heavily on the timing and frequency of posts, Tumblr flourishes on a constant stream of images. Tumblr is a blogging community that revolves around media and culture that combines a variety of aspects from many of the major social media sites. For example, similar to a “retweet,” Tumblr allows you… Read More
5 Ways to Salvage Your Online Reputation
Posted by Mworks740 • May 15, 2014
The past few months in the media have been all about bringing down individuals to hopeless depths of scandal and humiliation based on their unpopular social beliefs. Online content and social media are playing a significant role in changing how the public views an individual or group, and it’s critical to learn how to effectively… Read More
HMB Inc. – named #1 Midsize Employer by Columbus CEO!
Posted by Mworks740 • April 16, 2014
Congratulations HMB, Inc.! We’re proud and excited to announce that HMB Inc. was named the #1 Midsize Employer in the Columbus area by Columbus CEO for their feature story, “Top Places to Work 2014.” HMB was featured in a two-page spread outlining the company’s success through a relationship-centered approach to their team and clients. The… Read More
Selling Technology Services – 3 Things to Keep Top of Mind
Posted by Mworks740 • November 7, 2013
In technology, exclusively selling to IT is a thing of the past. The conversation is no longer capabilities driven and more parts of the organization are represented in the decision making process than ever before. And as big of a pain in the tuchus as that may be, understanding this is essential to selling. So,… Read More
5 Tips for a well-equipped WorkComp Tradeshow Kit
Posted by Mworks740 • July 24, 2013
Another fast-approaching tradeshow is sneaking up on the workers’ compensation industry. The 68th Annual Workers’ Compensation Educational Conference (WCEC) is on for August 18 – 21. The hottest issues and trends in the work comp arena, as well as safety and health in the workplace, will be discussed by a diverse set of industry experts.… Read More
Mobile Design & Development Event comes to Columbus, Ohio
Posted by Mworks740 • July 18, 2013
Home to six Fortune 500 companies and ranked third best city for tech jobs by Forbes magazine, Columbus is one of the fastest growing mobile adopters. The M3 conference, founded in 2011, is an annual event that presents professionals in the mobile technology industry the opportunity to experience high-profile tech speakers and networking with industry… Read More
Responsive Design and Mobile Design – what’s right for you?
Posted by Tom Heinmiller, Guest Blogger • July 3, 2013
A guest post from Kurt Diekmann, Account Executive at Switchbox. So, you’ve likely heard it before from our client: “I want a responsive design* for my website.” And like all good account managers, we immediately think “Yes, Client! We’ll get right on that!” Because honestly, no one wants to upset the client. But… Read More
3 Reasons Why Energy Industry Companies Should Use Microsites
Posted by Mworks740 • June 20, 2013
When attracting new cliental in the energy industry, offering an incentive to diversify your company from the competition can be a great way to gain attention. Combine that with a strong benefit, and turn prospects into clients. It is vital, however, to communicate that benefit and differentiator to potential clients in a way that is… Read More