It’s hard to believe it’s been six years since the iPhone first came out! The introduction of iPhones into the mobile sphere greatly increased the popularity of mobile devices and continues to do so today. Mobile devices have not only provided more ways for people to communicate with each other, but have provided another outlet […]
4 Tips for Mobile Friendly Emails Learn More »
In lieu of the new LinkedIn publishing feature, it is extremely important to make sure you are optimizing your LinkedIn presence, especially when you decide to share your own content. Sharing content links back directly to your profile, which displays how you portray yourself professionally. When is the last time you freshened up your LinkedIn
5 Tips for Optimizing Your LinkedIn Presence Learn More »
If you’re active on LinkedIn, you probably follow Influencers who post about relevant industry topics, career advice and professional insights. This publishing feature was originally only accessible to these LinkedIn Influencers who are the top voices in business (including Bill Gates, President Barack Obama and Martha Stewart). These Influencers were hand picked by LinkedIn due
Everything You Need to Know About the LinkedIn Publishing Feature Learn More »
Social media is used for many purposes — sharing relevant industry information, having discussions with your clients or customers and general promotion of your products and services. But have you ever thought of using social media before your business even opens? Well before the release of a product or opening of a business is the
Using Social Media for a Product Launch Learn More »
I can’t believe I’m already halfway through my marketing internship with Marketing Works! Time sure does fly, especially when you’re having fun. In the first month and a half that I’ve been interning at Marketing Works, I’ve learned so many important things. Being in a fast-paced agency environment, there are a lot of moving parts
Marketing Internship Lessons Learned and Lessons to Learn Learn More »
Twitter is one social media channel that is not going away any time soon. After all, the hashtag first originated on Twitter and is now widely used on other social channels such as LinkedIn, Facebook and Google+. When you see commercials on TV, how often do you notice a hashtag in either the top or
3 Noteworthy Twitter Trends & Where It’s Headed Learn More »
Content marketing is an extremely important marketing method that we continue to hear a lot of buzz on, especially when it comes to search engine optimization, thought leadership and social media. There are an infinite number of sources pushing out content about a variety of topics, making it hard to differentiate your brand. Staying up-to-date
3 B2B Content Marketing Tips for Your Brand Learn More »
Graphic/Interactive Designer Marketing Works, a B2B strategic marketing communications firm is hiring a Graphic/Interactive Designer who can produce awesome design and production for print and web. Ideal candidates will have an appropriate college degree and a minimum of 3 years B2B agency experience with graphic design for print and web as well as be proficient
Now Hiring: Graphic/Interactive Designer Learn More »
You don’t have to be ambidextrous to be able to write with either hand. Most people can do it. But using your dominant hand is definitely more productive. Try this simple exercise: with writing instrument in your dominant hand, sign your name. Now, switch hands and sign your name with your other hand. “It felt
5 Ways Personality Tests Help You Get the Most Out of Your Team Learn More »
On January 23rd, 2014 Marketing Works attended the Columbus AMA 2014 Achievement in Marketing (AIM) Awards to celebrate the best marketing done in Columbus this past year. Entries included multimedia, internet, mobile, digital, advertising, branding, events, public relations and more. It was inspiring to see so many impressive marketing communication campaigns and projects! Congratulations to all
Marketing Works Wins 2014 Columbus AMA AIM Awards for Public Relations Campaign Learn More »
