PR

Understanding Fair Use and Copyright Law (or How to Avoid a Lawsuit)

  A common question we receive from clients is whether they are allowed to repost a published piece of content to their website or social media accounts. Answering questions such as this requires an understanding of fair use, a legal defense allowing a person to borrow and repurpose copyrighted works. To better understand the nuances

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Where we are with Social Media and What the Future May Hold

On Tuesday, the Marketing Works team attended the Cision webinar, “State of Social Media in PR: Everything You Always Wanted to Know but Were Afraid to Ask” led by Matthew Schwartz and Brandon Andersen. Five topics in social media were discussed during the webinar. The first being the inevitable downsides of social media, next we

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