It’s no longer just teenagers who have smartphones glued to their hands, 139 million Americans today own smartphones to not only keep in touch with others but receive news updates, send emails and stay up-to-date with social media. With so many people consuming information on their smartphones, this handheld device has opened up a whole […]
The Future of Smartphone Marketing Learn More »
Are you a horizontal seller or a vertical seller? Does it matter? I mean, at the end of the day we’re all trying to get prospects to understand why my company’s services are better than your company’s services. Well, it does matter and the real answer is you should sell both horizontally and vertically –
Horizontal vs. Vertical Selling, And Why Your Website Matters Learn More »
It’s that time again, when the Marketing Works world gets busy, busy, busy, with client accounts. I never know when it’s coming, but all of a sudden I’ve got a to-do list longer than my Christmas list as an 8-year-old. While there are a lot of things I do to keep a handle on project
Excel with Excel: Tips to time save in Microsoft Excel Learn More »
My name is Jessica Salerno and I’m excited to introduce myself as the 2013 fall intern for Marketing Works! I recently graduated from Ohio University with a mostly editorial background, but I had been looking for more experience in the public relations and marketing fields. So when I came across the Marketing Works internship posting
3 Tips for a New Intern Learn More »
If you’re interested in finding new ways to tell your company’s story, a video on company culture can be a fun way to project your company environment in a way that you can easily control. It allows recruiters to learn what it’s like to work in your company and potential prospects to get a stronger
Marketing Culture, Inside and Out Learn More »
As LinkedIn becomes the largest growing professional network with 225 million members, more and more businesses are taking advantage of the tool to reach potential clients. According to Hubspot, more than half of B2B marketers that are on LinkedIn have acquired customers through the network. So how can your association leverage this professional network to
5 Tips for Mastering the Art of LinkedIn Prospecting Learn More »
It’s my last week at Marketing Works and I honestly can’t believe these three months went by so quickly! After assessing my time here, I feel more prepared and less nervous as I apply for jobs in the public relations field. I learned all that I set out to here at Marketing Works and I
My Marketing Works Internship Experience Learn More »
Motivation is a vital element to boosting a team member’s work ethic. However, it’s often easy to lose track of your employees’ motivation unless you pay close attention. So why not guarantee setting your team’s motivational drive high by helping each member set goals? And not just your goals, I’m talking about goals your team
One Team. One Goal. — Marketing Works’ Motivational Morale Learn More »
Today I bring you a new blog post on Wufoo. What’s that? Wufoo is an easy-to-use web app that helps anybody build amazing online forms. This online-based service automatically builds the database, backend and scripts needed. With all the hard programming taken care of, collecting and understanding your data is easy. Best of all, there
According to Gallup, only 30 percent of the U.S. workforce is engaged in their work. What does this mean for your employee morale? Less productivity, less motivation and less satisfaction for employees. When your workforce lacks these fundamentals for producing good work, your company lacks – well, talent. Creating an inviting culture that engages your
3 Employee Engagement Tips to Boost Morale in the Workplace Learn More »
