Insights

Create a Unique Experience Around Your Brand

The final trend in our blog series on marketing trends for 2020 is experiential marketing, which involves creating an immersive, physical experience centered around your brand. Whether that means allowing ...
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Shedding Light on Dark Social Traffic

We continue our series on 2020 marketing trends with trend #5: Solving the Challenge of Dark Social Sharing. Understanding Dark Social It may sound ominous, but "dark” social traffic is ...
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Find Success in 2020 by Thinking Long-Term

As a follow-up to our last blog, Consumer Relationship Trends for the New Year, Marketing Works is bringing you an in-depth look at another trend: kick the bad habit of ...
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Consumer Relationship Trends for the New Year

As 2019 draws to a close, Marketing Works has its sights set on the future. Through research and experience, we discovered key trends in digital and content marketing that will ...
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New Beginnings

My name is Tim Pallotta, and I’m excited to be joining the Marketing Works team as an intern! I’m grateful for the opportunity to apply the marketing skills I have ...
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Expertise, Education & Entertainment

Over the past several years, podcasts have quickly picked up steam and became a daily listen for millions of people around the world.  Podcasts are digital audio that is available ...
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Committed to Helping Others

At Marketing Works, we live by our four core values, which are “We Get It.” “We Do What it Takes.” “We Do the Right Thing.” and “We Care.” We also ...
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New Addition to the Marketing Works Team

Creative, curious, proactive and results-driven are just a few words that describe me. My name is Kelly Scheer and I am Marketing Works’ newest Senior Account Manager.  I have always ...
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Marketing Works’ Passion and Dedication Shines at the 2019 PRism Awards

L-R: Bill Kiefaber, President of Marketing Works; Jason Carpenter, Owner/President of Environmental Pest Management and Rob Krohn, VP of Marketing at Epcon. On May 16th, 2019 Marketing Works’ hard work ...
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A Summer of Experience

Hello, my name is Wil Intihar and I’m very excited to join the team as Marketing Works’ newest intern. I’m beyond thrilled to be a part of such a highly ...
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The Refectory – The Best Entertainment and Dining Experience in Columbus

The Refectory Restaurant and Bistro (Refectory) has long been Columbus' finest dining establishment. In fact, it is one of the only restaurants in the nation that has received the AAA ...
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“Real integrity is doing the right thing, knowing that nobody’s going to know whether you did it or not.” —Oprah Winfrey

On a personal level, I live by this quote. But as a marketer, my sole aim is to make sure the integrity and success of our clients is known far ...
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