Tag: marketing

  • 3 Reasons Why Energy Industry Companies Should Use Microsites

    When attracting new cliental in the energy industry, offering an incentive to diversify your company from the competition can be a great way to gain attention. Combine that with a…

  • 5 Key Benefits of Marketing Automation

    In this time consuming world, business-to-business companies are faced with the daunting task of managing lead generation and cultivation on a daily basis. Of those leads, an average of just…

  • Tips for Effective Online Crisis Communication

    The Internet drives today’s crisis communication efforts to include a plethora of new components. Expected response time has shortened drastically, the number of people involved with response has doubled, the…

  • 4 Key Insights for Service Providers in the Oil & Gas Industry

    Attracting oil and gas companies to your business hinges upon your reputation.  That is one of the observations that came out of research Marketing Works recently completed. Crafting your message…

  • 5 Tips for New Interns

    Each quarter, Marketing Works looks for candidates to join our full-time, hands-on internship program. I started my internship in February and had a lot of questions about my new role…

  • WorkComp Marketers wins Two Public Relations Society of America Awards

    WorkComp Marketers is proud to announce that it took home two awards at this year’s PRism awards. These awards, presented by the Central Ohio Public Relations Society of America, honor…

  • 4 Reasons Why Your Business Needs Google Business Photos

    Raising Your Visibility over the Competition Have you ever wanted to take your business to the next level? Well now you can. Google’s Business Photos feature leverages 360 degree panorama…

  • Know thy Client

    In order to produce great results you have to not only know what you’re talking about, but know who you’re talking to and what matters to them. Working in a…

  • How Important is Having a Mobile-Friendly Website?

    When searching for information on your smart phone you are often taken to mobile-friendly websites that look unalike what you’d find searching on your desktop. Mobile-friendly websites are specifically designed…

  • Holiday Gift Guide for PR and Marketing Pros

    Are you struggling to find a relatable gift for the PR/marketing pro in your life? It’s true; we can be difficult at times! Either we don’t have a moment to…

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