Insights

5 Tips for Success in Healthcare Social Media Marketing

Drafting and implementing a social media marketing plan in the healthcare industry can be very tricky. In our social media savvy society, it is becoming more and more critical for ...
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Now Hiring: Account Supervisor

Who The Account Supervisor is honest, approachable and outgoing. This jack-of-all-trades enjoys a collaborative and flexible work environment; the ideal candidate is comfortable in a smaller company. He or she ...
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3 Goals for Marketing Internships

My name is Lesley Horstman and I am excited to kick off my next adventure as the Marketing Works intern! I graduated from The Ohio State University with a Bachelor ...
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3 Internship Tips To Guarantee Success

I was lucky enough to recently complete a six-month internship here at Marketing Works and I can’t believe I’m writing my last blog post. I had high hopes for what ...
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Marketing Works PR Success – Three Clients Named as 20 People to Know in Technology

Marketing Works is so proud to report that we recently were able to ensure three clients were included in Business First's People to Know in Technology. All three do great ...
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Why Energy Companies Must Showcase Expertise, and How

The energy industry is regulated with rigorous laws and stipulations that consistently undergo review and updates. Due to the complicated nature of the industry and its laws, companies that provide ...
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How to Perform a Social Media Audit

In today’s social media obsessed society, it’s all too simple to dive into a world of hashtags, comments and follows without any real strategy. But simply “doing” social media is ...
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How to Use Twitter Like a Marketing Pro

Twitter can be a great tool to build brand awareness and reach out to your target audience. But sometimes you may find yourself frustrated with lackluster results. Currently, four out ...
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4 Resources to Use When Leveraging Social Media

You may be a social media superstar when it comes to knowing what’s best for your client, but you aren't using social media to its full potential unless you’re tracking ...
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Our Year in Review

As excited as we are about 2014, we're still feeling a little nostalgic for 2013. We had a wonderful year that consisted of taking on exciting new clients, welcoming new ...
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Marketing Priorities for 2014

With a new year brings new marketing opportunities, and we’re here to help you get a jumpstart on your 2014 marketing plan. A few of the marketing priorities this year ...
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3 Social Media Apps to Watch in 2014

You've likely established a brand presence on Facebook, LinkedIn and Twitter, but what other social media platforms are worth exploring? With so many different social media channels popping up it ...
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