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Tag: marketing tips

  • Market to Your Market

    We have compiled a list of helpful resources to help you create the marketing plan that suits your company and your clients. The resources listed range from books and newsletters…

  • The Future of Emerging Technology

    Technology continues to advance and Augmented Reality (AR), Mixed Reality (MR) and Virtual Reality (VR) are becoming a key part of improving the overall experience and outcomes of different industries. And, in…

  • By , President, Marketing Works

    Insights on Ideas and Trends that will Impact B-to-B Companies in 2017

    Each quarter, Marketing Works explores trends impacting our clients and their ability to meet business goals. We also uncover potential opportunities that will help companies engage audiences to close sales…

  • Meeting of the Minds: Leveraging LinkedIn to Grow Your Business

    If you’re like a lot of C-Level business professionals, you know just enough about social media to be dangerous, but you lack a solid understanding of how to make your…

  • 15 Tips For Your Next Networking Event

    Have you ever walked into a networking event feeling incredibly awkward and thought, “Wow, I wish someone at Marketing Works would write a blog post featuring tips for my next…

  • Top Social Media Channels for the B2B Marketer

    As technology continues to expand and influence our daily lives, social media has become an integral part of strategy for business-to-business marketing. A strong social media strategy can help an…

  • Prioritizing Your Work: The 4-Square Method

    Last week, our prioritization blog focused on the Hoshin Star Technique. To recap, this method allows you to compare each of your tasks head-to-head with one another in order to…

  • The Power of the Infographic

    Let’s face it. Infographics are everywhere! There’s been an emergence of infographics on social media, magazine websites and online news sites, just to name a few. With roughly 65% of…

  • 3 Ways Using Twitter Analytics Can Help Shape Your Strategy

      Twitter Analytics are finally here! Similar to Google Analytics and Facebook Insights, Twitter now offers a way for you to see how successful your tweets are among your audience.…

  • Understanding Keywords Can Increase Your SEO

        Last week, Mark Scholl, founder and Managing Partner of EnginePoint, visited Marketing Works. EnginePoint is a marketing firm located right here in Columbus that specializes in studying how…

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