Author name: Intern

Create a Unique Experience Around Your Brand

The final trend in our blog series on marketing trends for 2020 is experiential marketing, which involves creating an immersive, physical experience centered around your brand. Whether that means allowing customers to gain hands-on experience with your product or simply holding an in-person or live-streamed event that conveys your brand’s culture and values, this is

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Consumer Relationship Trends for the New Year

As 2019 draws to a close, Marketing Works has its sights set on the future. Through research and experience, we discovered key trends in digital and content marketing that will be increasingly relevant for marketers in 2020. Trend #1: Social Messaging Apps Businesses are already utilizing private social messaging apps like WhatsApp, WeChat, and Facebook

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Marketing Works’ Passion and Dedication Shines at the 2019 PRism Awards

On May 16th, 2019 Marketing Works’ hard work was recognized as we were presented three awards at the PRSA PRism Awards held in downtown Columbus. We can’t think of a better feeling than working with our clients to achieve positive results through quality and efficient work.  We received a PRism Award in the category of

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